PARSED CONTENT

The web page origin.hotwheels.com had the following in the web page, "Gear up with the newest Hot Wheels toys at Mattelshop." We saw that the website stated " JOIN TEAM HOT WHEELS! The ultimate competition starts soon! This Weeks Feature Batman V Superman Twin Mill." It also said " The Fast Four Have Entered Showdown. Here at Hot Wheels we know those long summer days can be tough to fill. Why not coordinate a summertime play date complete with Hot Wheels activities? Youll get them off the couch and outdoors for an afternoon of creativity and fun! COLOR SPLASH SCIENCE LAB." The header had hot wheels as the highest ranking optimized keyword. This keyword is followed by toy cars, toy trucks, and car games which isn't as urgent as hot wheels. The other words origin.hotwheels.com used was car videos. car toys is included but could not be seen by search engines.